Company News, Packaging News

Blueland Enters the Personal Care Sector

Aims to reduce cosmetic packaging and plastic waste like it does in household cleaning category.

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By: TOM BRANNA

Editor

Blueland is entering the personal care category. Nearly three years ago, the household cleaning product maker shook up the home care market by introducing DTC refillable, reusable formulas for products such as laundry detergent and dish soap. Now, Blueland has raised $20 million to fund new products and an expansion to brick-and-mortar stores. The funding round, led by female-founded investment firm Prelude Growth Partners, brings Blueland’s total fundraising to $35 million, according to the com...

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